How to Install the New Facebook Pixel EASILY
Watch the over the shoulder video tutorial and if you like it, please share the page.
Pixel: https://wordpress.org/plugins/pixelyo…
You must get a business account for Facebook.
This is just to minimize the risk of getting into trouble. You also get real access to a support staff in your area who is more than happy to call you if you have a question.
You can sign up here and follow the steps: http://Business.facebook.com
Job done!