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Adam Payne

YouTube Remarketing

YouTube Remarketing Mastery – Why This is Huge

YouTube Remarketing is something rarely talked about or taught. Why is that? Here is my take.

No-one knows how to do it. Or, no-one thinks it will work for them. You see, not only are YouTube ads rarely taught. For the most of us, when we see YouTube Ads we see big corporations and we imagine big budgets must be needed. Not true.

YouTube ads are actually really cheap but that is just the start. It is not just YouTube Ads, but YouTube remarketing that is key.

Retargeting and remarketing are the same thing by the way.

When people visit your website or see your videos for the first time, they are cold traffic. They do not know you and at that time, there is no KLT factor (Know, Like, Trust). As such, the large majority do not take the action you hope for.

They do not buy, opt-in..etc

BUT…If you have your YouTube Remarketing set up, then you can follow them all over the web and all over YouTube. Bit like a stalker but less scary and creepy.

Even better. You can follow them over YouTube depending on the actual search term they type in. Your Remarketing videos can be hyper- targeted.

Now there are basically 3 main types of traffic:

1) COLD TRAFFIC: People who have no idea who you are.

2) WARM TRAFFIC: People who know you, but have never taken action.

3) HOT TRAFFIC. People know you, have taken action and are engaged. They know, like, and trust you.

Source: https://www.act-on.com/blog/2016/06/how-to-get-results-from-youtube-ads-hint-its-not-advertising/

Youtube Remarketing allows you to turn cold to warm to hot…

As the above article mentions, it can take many times of folks seeing your videos before they take action. That is what remarketing allows you to do.

Watch more to learn..

YouTube Remarketing Video

Whether you are list building, selling stuff on your E-commerce site, driving traffic to a blog or affiliate site, this is a vital part of your strategy. Or at least it should be.

To learn more about Youtube Remarketing you have several choices

a) Wait unit July 24th when I have a course and then buy it.

b) Get it for free (details how are here)

YouTube ads

Regardless, you should read up on this subject and get stuck in and begin to apply it bit by bit. You won’t regret it.

If you want to learn more about the basics of Youtube Ads, then this post I wrote  a while back will help you.

PS…If you liked this post on YouTube Remarketing, then please leave a comment and like it 🙂 Thanks

 

first $100 online

How I made my first $100 online

By doing something I did not know how to do….

Before You think it sounds dodgy, let me explain.

Their name was Charity. Really nice person from my first impression. Hit me up on Facebook and said they were on my list and if I could help them. And my reply got me my first $100 online.

The cry for help was in relation to a service I had offered. Basically, I was offering to create anyone who wanted it a professional looking capture page and connect it to an auto-responder of their choice. This was before Lead Pages, Clickfunnels (best investment I have made in a long while) and so on and to be honest, I was fairly green at that time myself. But I was keen and an action taker.

I had also bought a product called 10-minute pages. I no longer have it nor endorse it. That allowed me to use a whole bunch of templates. I would have no idea how to create one from scratch. Still cannot do that. I’m no coder.

Anyway, Charity wanted me to create a page and connect it to Aweber so a Bizz Opp could be promoted. I used one of the templates, edited it and connected it to Aweber. charged $97 (okay, not $100 but near enough).

They were happy as I was super quick, helpful and delivered over what THEY had expected. And I did something that they could not do at that time themself. Everyone was a winner.

It took me 10 mins max. Maybe less. Easy money. Now some of you maybe think I overcharged, should have done it for free..etc. But I disagree.

This was providing a service. And at that time, I’d not heard of Fiverr and I presume neither had they.

I just took action.

first $100 online

If you are struggling, think, what can YOU do? What can YOU create that others cannot yet need? Then get the word out and charge for it. if you do not so it, someone else will.

Certain softwares or programs can aid the process of course. At that time, I made the most of 10-minute funnels. Soon, I’ll be getting Viddyoze 2.0 and offering services via my VA to people who did not grab it but need help making their videos look snazzy.

Here are some examples of intros I made up using Viddyoze 2.0:

It really is just a case of getting yourself out there and getting some money coming in. When you are new, or if you are struggling, never be afraid to big up yourself.

Now, of course you absolutely must over-deliver and do it in a timely manner. That goes without saying.

Even if you only got ONE $100 in a whole month, that would pay your phone bill or cover some expenses as you grow.

Do it! And get your first $100 online (if you haven’t already).

PS..How do you make your first $100 online? Let me know in the comments below.

 

 

 

Monthly Expenses

Expenses Report – What I spend Each Month on Tools/Services

My Monthly Expenses

I recently got an email from one lady who as worried about her monthly expenses in building her online business. She as worried that she was spending too much and that, I presume, as borne out of not making enough income to justify her expenses.

What with everyone posting their income shots all over social media, I thought I would do the opposite and post my expenses.

Before I do, I made a decision early on NEVER to post my income shots. For one, they are meaningless to anyone but me. Also, if someone feels the need to see what someone else is doing before they make a choice, then than person is NOT someone I want to work with.

Mini rant aside, here are my monthly expenses all expose 🙂

Aweber: $69

Aweber, despite getting a bad rep by people who mail everyday a different of to their list, works fine for me. Treat people with respect, do not send them offers everyday and abracadabra, it works fine.

AW PRO Tools $29

This is an automation tool that works with Aweber. It allows me to automatically move people from list to list to better serve them and it also allows me to tag people who click certain links as someone who is interested in a certain topic.

Beyond Hosting VPS with Lite Speed $80

Hosting. This VPS is made for affilaite marketers. They have AMAZING support and installed my CPV Lab for me too. No problems with them.

Noble Samurai $47

I use this to create some videos and also do a little research. Very easy to use.

FTP Facebook Poster $10

Little tool that allows me to search for images and then schedule them to my groups. Big time saver and if done consistently, can gradually get engagement back up.

Pro Rank Tracker $39

Accurately checks my rankings which is important as Google Incognito is now less accurate.

Monthly Expenses

Ispionage $59

Bing Ads Spy Tool.

TubeMaster Pro $67

A video Research tool. Only for those doing lots of YT ads but helps.

Power Ranker $17

Part of a high ticket program I bought and this is for use of their software.

Skype $15

Obvious what this is for.

Adobe Photoshop $20 

I pay monthly for this.

VA- $400

I have one full time VA who creates content for niche sites and makes little videos for niche channels plus a few simple tasks that come up

Paid Traffic – Case by Case

Varies every month. This month I did not do so much as I had a launch. I spent about $2,000 on YT Ads overall this month.

I am also thinking of adding: Lead Pages. I have Click funnels but Lead Pages is also so easy to use I may add that to my arsenal for ease of use.

I hope I have not forgotten anything but that is what I spend on a monthly basis.

I also have annual tools, still buy the odd product or high end training and service.

Do you spend more? Less? Kind of the same?

Let me know in the comments.

How to improve YouTube Channel authority

How to Improve YouTube Channel Authority

One of  the things that I get emailed about most is this: Adam, you are my hero (ok….I lied)

What a lot of folk ask me is why their videos aren’t ranking and getting tons of traffic and views especially after they have fully optimized their YouTube channel as per my training.

Patience! A fully optimized channel is very important (especially if you plan to do YouTube Ads) but you still have some work to do.

Your channel needs backlinks from different domains to help build its Trust Flow and Citation flow.

How to Improve YouTube Channel Authority Video

To take advantage of the tips in the video, you simply need to this:

Create an account here: http://market.source-wave.com/

Then get this gig:: http://beerswithadam.com/YT-Authority

The above link is to a gig on Market Source that will improve your trust flow and citation on Majestic SEO.

You will need a fully optimized channel and your trailer video ready. It will cost $35 one time.

So, once you are fully optimized and have a few videos and a trailer, work on getting your numbers up. That will help.

OR…

You could do it yourself. That will take time and effort but if you know how and have the time, then go for it. For me, my time is worth way more than $35.

YouTube should be treated like a website. It needs to have content uploaded regularly to build it up and in time, and after some effort, your videos will gradually begin to rank automatically on upload.

I hope you got a bit of value from this post on How to Improve YouTube Channel Authority Video. Would appreciate a comment and share..etc! Cheers!

The Infrastructure of list building

List Building & YouTube #3 – The Infrastructure of list building

The Infrastructure of list building >> If you have not yet done so, please go back and read part one and part two on how to build a list with YouTube. This will make more sense then.

Done that? Cool, let’s move on.

In this post, we are going to talk about the infrastructure or tools that you need to get the job done. Now there are a million different options for each part of the process. The majority of them work and they all have their own unique pros and cons.

Don’t stress it too much. Just pick something and roll with it. Whatever you choose there are lots of tutorials on both the product’s help pages as well as on youtube or Google. This is YOUR responsibility to learn this stuff.

The Infrastructure of list building

While we could get really advanced, this series of posts i all about the basics. We are going to need:

+ A way to create pages. I recommend Clickfunnels if you have the budget. 14 day free trial.

+ An Autoresponder. I recommend Aweber.

+ An Amazon s3 Account to host our report (if we go that route). Sign up for free here.

I did think about making a full on step-by-step live tutorial but I think once this video series is complete, I’ll make a bonus video of me setting up a whole opt-in funnel over the shoulder so make sure you keep an eye out for that.

I will use Clickfunnels and Aweber in that video as well and it will be in the make money online niche OR something completely different. not decided yet. Anyhow, it will be made 🙂
PS…I hope you liked this post on the Infrastructure of list building. Please leave me a comment below and tweet it.

 

Creating a Lead Magnet

How to build a list with YouTube part 2 – Creating a Lead Magnet

In the previous post, I talked about the getting started of List Building on Youtube. And it all begins with doing your research.

Once you have chosen your niche, and identified the problems that folk are having in that niche, you need to have something that solves ONE problem or PART of that problem. And this is something that you will create and will become your Lead Magnet.

Creating a Lead Magnet is not hard, it just takes a little bit of time. The video explains all about it.

Creating a Lead Magnet

As you can see, creating a Lead Magnet basically means writing a PDF or making a video. They key is to offer value and make the person who subscribes to receive it feel as if they have gotten a great deal.

What you do not cover you can include in follow up emails (that info is coming soon). The process is simple, you put your squeeze page in front of people who would be interested and offer your lead magnet in exchange for their email address.

With Youtube this is easy as people come to you. They have high user intent. So as long as your video ranks, and you have your video set up correctly, you WILL get leads.

I will be covering all the steps in later videos but this is all about creating a Lead Magnet.

In short:

  • Google Drive is free and great for PDFs
  • YouTube videos are awesome for free gifts. Screenshot tutorials for example
  • Reports can be as short as 3-4 pages or as long as you want.One of my reports can be gotten here: http://beerswithadam.com/YouTube-gift

Enjoy and I’ll be writing the next post very soon.

Any comments then please leave them below. Oh, a tweet or share would also be good too 🙂

 

How to build a list with YouTube

How to build a list with YouTube part 1 Finding Problems via Research

Building a List is something that EVERYONE should be doing and while a lot of folk struggle, it is not really that hard.

That said, there are some steps that you need to undertake to do it correctly. The way I do it is NOT about getting as many folk as possible. My list is not huge. But it does convert coz I do it the right way.

How to build a list with YouTube – Niche & Problem Research

So as you can see, identify the problems people are having by using forums. It was also allow you to learn the vernacular of your target audience to use in future copy. Read more about copy here ( for YouTube that is).

Let me know if this was useful in the comments section.

Cheers!

PS…Please LIKE this post if you are cool with that!

silo videos into playlists

How to silo videos into playlists

silo videos into playlists>> Video Creation can be a laborious process at times. Especially when we are required to create content on a regular basis.

While I would never ask anyone to skip on quality, sometimes, the ability to create a large number of videos quickly has its perks, even if the videos are not the best in terms of quality.

Once way you can do this is to follow these steps:

+ Log into the keyword planner and enter a search term or URL

+ Check a little known box to only highlight VERY closely related terms

+ Make videos for each of these term ( so long as the search volume is sufficient)

+ link up to a money video and out to a website you have.

 How to silo videos into playlists  and Video Tutorial

(apologies for the quality of the video)

To learn more about Video Spinn, you can go here: http://beerswithadam.com/video-spinn-review/ but you can still use this method if you missed the boat.

Enjoy

PS…If you liked this playlist method, then let me know in the comments section

 

 

YouTube Video titles

YouTube Video Titles that Work

Get The Click

YouTube Video Titles >> With everyone focussed on rankings and how to game the system, a lot of people forget one simple thing when creating their YouTube videos. The TITLE!

Now, I know you are thinking that no-one forgets to add a title, but that’s not exactly what I meant.

YouTube Video Titles

Here are some practical ideas for your titles that have attractive copy and yet you can weave your keyword in  there:

YouTube Video Titles –  Ideas that Work!

  • How to __________________
  • Did you know __________________?
  • Learn How to ________________
  • The ultimate Guide to______________
  • Discover __________________
  • Who wants to _______________?
  • A little known Secret to ________________
  • 4 ideas for ______________

Of course, you MUST get your keyword in there but you can go for a title like the above then add the keyword.

Example: You wanna rank for ‘the best way to lose tummy fat’

Possible title: Discover the best way to lose tummy fat

I know some of the titles may come across as spammy but they work to attract attention. The title, like the thumbnail is designed to do ONE thing. Get the click. The click means a view.

How to create a Custom Thumbnail that Works

Thumbnails play the same role. They tell the viewer exactly what the video is about and the graphic entices them to click. Luckily, ugly works well. Plain backgrounds with the video keyword in the text (large and readable).

You do not need to be a photoshop expert to make thumbnails that get clicks thankfully

And Oldie but a Goodie

If you would like to learn more about how to utilize YouTube to build an authority channel, then please go here.

PS… I hope you found this little tip on how to create a YouTube Video Title helpful. Please leave a comment or share this post.

Google Chrome Extension

My Top 10 Google Chrome Extensions

First of all, you should be using Google Chrome as your default browser. No ifs or buts on that one.

Oh, you are already? Smart.

Now as you probably know, Google has a ton of extensions that you can add (many of them free) to make your online affiliate marketing journey much easier.

They appear on the top right of your screen as so:

Google Chrome Extensions

But with all the choices, which ones are really necessary? If you are an affiliate marketer, then I will identify the ones I feel are vital. There may be others but I’ll keep the list to 10.

My Top 10 Google Chrome Extensions

Last Pass

When you have more than one or two passwords, you need a safe and secure way of keeping them all in one place. Also, you can create folders that you can share with your VAs later on down the road if need be.

WOT

What stands for Web of Trust. It basically tells you how trustworthy a website is based on user feedback. It looks at trustworthiness and child safety.

While not always 100% accurate, it’s great for checking out affiliate offers because if they get a poor rating, chances are it’ll be difficult to direct link on places like Facebook.

Grammarly

Anyone writing or outsourcing articles, landers and so on needs to make sure they are well-written. No typos and so on. Grammarly allows you to do this and I am using Grammarly for this article( Now watch the spelling nazis point out an error).

GEO Proxy

If you want to run affiliate offers in other countries this is a great extension. You can simply switch to aproxy of that country and then check out some competition.

FB Pixel Helper

FB Pixel Helper

As you may expect, FB Pixel helper helps you validate your FB Conversion and Custom Audience Pixels.

Redirect Path

Redirect Path flags up 301, 302, 404 and 500 HTTP Status Codes as well as client side redirects like Meta and Javascript redirects, bringing potential issues that may not otherwise be seen to your attention immediately.

Awesome Screenshot

Ever wanted to take a screenshot of the whole screen? With Awesome screenshot you can. Great for capturing sales pages and landers and then to send to VAs to copy or to go over yourself.

Tag Assistant

Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics and Google Tag Manager.

Tag assistant

It helps you verify that you have installed various Google tags correctly on your page. Just navigate to any page and Tag Assistant will tell you which tags are present, report any errors  and suggest improvements that can be made

Ghostery

Ghostery

When you browse the web, your data leaves a digital footprint. This footprint, connected by tracking technologies (called trackers), helps companies build a profile about you and how you interact with their sites and their competitors, allowing them to optimize their communications and site experience to reach you – and others like you – at the right place, at the right time.

User Agent Switcher

In simple terms, you can view your pages as they would be seen on any device. Great if you are affiliate marketing and want to see how your landing page looks on Android for example.

PS…Hope you enjoyed this post on my top 10 Google Chrome extensions. Please leave a comment and share and also tell me your choice for preferred extension.

 

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