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Adam Payne

YouTube Cards Tutorial – Make Your Videos More Interactive and How to Use Them Wisely.

It’s been a while now since YouTube rolled out YouTube Cards. They came out right about the time of the lesser known autoplay function. And while they are super simple and super effective, I still see a ton of videos that are either without cards, or they do not employ them properly. So, I decided to create this YouTube Cards tutorial post to help you out 🙂

YouTube cards act a little bit like annotations in that they appear inside of your video and can be clickable. Let’s say they are a kind of Annotation evolution.

How they differ is this:

  • They are mobile responsive which means that people can, unlike the old annotations, see them on their phone and click on them. As a ton of traffic is via mobile these days, it’s imperative that you employ cards on all your videos.
  • Old annotations were text only on a colored background. YouTube cards allow you to add a small graphic making them aesthetically pleasing to the eye and overall appear more professional

So let’s look at what YouTube cards are and how you can use them to drive more traffic to your website.

 

YouTube Cards Tutorial Video

At the moment, you can choose from six types of cards: Merchandise, Fundraising, Video, Playlist, Associated Website and Fan Funding. You can find a new “Cards” tab in your Video Editor to create and edit them at any time.

To ensure you make the most out of YouTube cards, you need to have your website verified with your channel.

Once you  know how to do this, it really is super simple.

You can download Filezilla here if you have yet to.

FileZilla: https://filezilla-project.org

YouTube Cards Tutorial – Learn More

Despite all of the benefits of YouTube cards, they should be used in conjunction with annotations. they are not meant to replace them.

As is always the case, the best place to get concrete advice about such things is to go to YouTube itself.

Usually, issues with any traffic platform arise simply because the user has not educated themselves about the policies of the said network. So, always familiarize yourself with the Terms Of Service.

The only thing left now for you to do is to actually go out there, verify your website with your channel and play around with YouTube Cards.

Once you have a bunch of them up, you can analyze the stats in your youTube analytics to see if they are having the desired effect and tweak as necessary.

PS…If you liked this YouTube cards tutorial post, then please share it on Facebook or Twitter and leave a comment below. Thanks

YouTube’s New Autoplay feature and What it Means for You

YouTube-Autoplay-feature-1024x423
If you use YouTube in your business, you may have noticed a new feature recently. When a video stops playing, a new video, determined by YouTube will begin to auto play.

If this is not a video  of yours, this could be seen as a real problem.

 

New YouTube Feature Autoplays Their Video Recommendation

 

 

 

 

YouTube’s New Autoplay feature – This is Good for YouTube

Of course this keeps people on YouTube itself, which is their ultimate goal. Trouble is, your goal should be to get them off of YouTube and into your sales funnel.

Now if you look closely at my image, you can see a little checkbox on the top right that does allow the viewer to uncheck this function, but let’s be honest, most folk will not even be aware of it.

Another issue is that unlike the old ‘grid-style’ recommended videos, there is no option for the viewer to choose what video plays next.

It’s all down to the YouTube algorithm.

If the new autoplay recommendation hasn’t rolled out for your account yet, don’t worry. It is a matter of time.

 

So, What can you do?

This will benefit those channels that have a bunch of targeted and related videos inside their channel. I mean, you should be creating theme related channels and on each of these channels, you should have an abundance of related videos.

Never put a weight loss video on a dating channel. Goes without saying, but hey, some people do this.

Create multiple related videos for each keyword you want to rank for.

Of course, you must include the usual:

  • file name
  • headline
  • description
  • tags of all of your videos

 

Create videos in a numbered series like “Part 1, Part 2, and so on. You should keep everything else in the file the same.

YouTube’s algorithm is pretty likely to show the next progression in the video series.

Now, if your channel is not an authority, this will really help you.

YouTube’s New Autoplay feature In Summary

Don’t worry too much, but do ensure you have a bunch of related videos on your channel and connect them as much as possible.

For more video tips, Click Here to get your Cheat Sheet

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